Most managers come in once the music is made. We get involved earlier, because the music, the story and the business all shape each other.
Forma pairs full-service management with hands-on artist development. Both of our founders are producers with A&R backgrounds, so we can help shape the songs and the sound as well as the plan around them.
That means one team carrying the same vision from the studio to the stage to the deal table, instead of handing an artist off between people who never talk to each other.
Full-service management for recording artists at any stage of their career. We handle the business so you can focus on the music.
For emerging artists building the foundation of a lasting career, combining A&R perspective, production expertise and real-world industry experience.
We only take on as many artists as we can give real attention to. Every artist on the roster works directly with both founders.
We’ve written, produced and toured. We give notes on songs and records, not only on calendars and contracts.
There’s no template. The plan starts with the artist’s goals, story and audience, and the team is built around them.
A single moment can open a door. We focus on what keeps it open: a catalog, an audience and a team that last.
Who we work with
We work with a select roster by invitation and aren’t accepting unsolicited submissions. Labels, booking agents and press can reach us any time.